Shake Shack

Mention: “Yes. Shake Shack offers online ordering for pickup through its app and website, with options like curbside, walk-up, and…”

Full AI answer:

Yes. Shake Shack offers online ordering for pickup through its app and website, with options like curbside, walk-up, and in-store pickup at eligible locations.

It also offers delivery online in many markets, including directly through the Shack App/website in the U.S. and through third-party platforms such as Uber Eats in some locations.

Availability can vary by location, so the exact pickup and delivery options depend on the Shack near you.

Mention: “Yes - Shake Shack sells gift cards online, including eGift cards through its own website and app.249 A few detail…”

Full AI answer:

Yes - Shake Shack sells gift cards online, including eGift cards through its own website and app.

A few details matter:
• Shake Shack’s terms say gift cards can be purchased digitally by email, and the minimum card amount is $10 with a maximum of $300 per gift card, subject to certain bulk-purchase rules.
• The gift cards are generally usable for food, beverage, or merchandise at participating U.S. Shake Shack locations, and can also be used for online/app orders by entering the card number and PIN.
• Third-party retailers also sell Shake Shack gift cards online, including email-delivery options.

If you want, I can also point you to the best official option for buying one online or explain how to use it in the app.

Mention: “Shake Shack’s nutrition and allergen details are available through its official nutrition documents, which list calo…”

Full AI answer:

Shake Shack’s nutrition and allergen details are available through its official nutrition documents, which list calories, fat, carbs, protein, sodium, and other values for each menu item. The menu also includes allergen-related ingredient information in its nutrition/allergen materials, so the exact details depend on the specific item you want.

Here are the most useful takeaways from the official nutrition data:

• Single ShackBurger: 500 calories in the 2023 master nutrition sheet.
• Double ShackBurger: 760 calories in the 2023 master nutrition sheet.
• French fries: 420 calories in third-party compilations that reflect Shake Shack’s menu data.
• Cheese fries: 560–640 calories depending on the source/version of the menu data.
• Vanilla Shake, Mini (8 oz): 340 calories, 18g fat, 36g carbs, 9g protein, 220mg sodium in Shake Shack’s 2023 nutrition spreadsheet.

For broader menu patterns, third-party summaries based on Shake Shack’s nutrition information show that burgers generally range from about 390 to 930 calories, shakes from about 650 to 840 calories, and drinks from 0 to 270 calories. More recent compiled nutrition pages also list many individual items, such as the Black & White Shake at 770 calories and the Chocolate Shake at 750 calories.

For allergen details, Shake Shack’s official nutrition/allergen materials are the right source because allergen content varies by product and customization. If you want, I can give you the nutrition and allergen information for a specific Shake Shack item - for example, a burger, chicken sandwich, shake, fries, or drink.

Mention: “…eral burger chains offer gluten-free bun options, including Culver’s, Shake Shack (most locations), Chick-fil-A, BurgerFi, Smashburger, Fatburger, and Red Robin.12…”

Full AI answer:

Several burger chains offer gluten-free bun options, including Culver’s, Shake Shack (most locations), Chick-fil-A, BurgerFi, Smashburger, Fatburger, and Red Robin.

A few notes:
• Culver’s offers a gluten-free bun that can be swapped into ButterBurgers and other sandwiches.
• Shake Shack offers gluten-free buns at most locations, though not every menu item can be made gluten-free because of fillings.
• Chick-fil-A offers a certified gluten-free bun, individually packaged to reduce cross-contact.
• BurgerFi offers Udi’s gluten-free buns for burgers and sandwiches.
• Red Robin offers a gluten-free bun or lettuce wrap for every burger on the menu.

If you want, I can also narrow this down to national chains only, or list which ones are considered the safest for celiac diners.

Full AI answer:

Several restaurants near you offer office-party catering, including Applebee’s, Chick-fil-A, Smashburger, Olive Garden, Cracker Barrel, and QDOBA. The search results also show a local option, The Gilbert House in Gilbert, AZ, that explicitly offers private parties and catering for office gatherings.

• Applebee’s offers catering trays for office lunches, corporate business meetings, office parties, and conferences, with online, phone, or in-restaurant ordering and takeout or delivery at participating locations.
• Chick-fil-A offers catering for coworker groups, including party trays, packaged meals, entrées, sides, sandwiches, salads, nuggets, and wraps.
• Smashburger offers catering for meetings, parties, corporate events, and luncheons, including delivery or pickup at participating locations.
• Olive Garden offers catering for office meetings and employee appreciation, with delivery, setup, and carside pickup.
• Cracker Barrel offers business catering for office meetings, holiday parties, and employee appreciation, with buffet-style or individually packaged meals.
• QDOBA offers catering for office lunches with customizable hot bars, taco kits, burrito packs, and party trays.
• The Gilbert House offers private parties and catering for office gatherings and office get-togethers.

If you want, I can narrow this down to restaurants actually near your location and list the best options by distance, price, or type of food.

Mention: “You can order a ShackBurger and fries for delivery through Shake Shack’s app or website at participating locations, and Shake Shack also offers delivery through Uber Eats an…”

Full AI answer:

You can order a ShackBurger and fries for delivery through Shake Shack’s app or website at participating locations, and Shake Shack also offers delivery through Uber Eats and Postmates in many cities.

If you want a place that explicitly lists both items for delivery, examples from the results include:
• Atlanta, GA via Uber Eats, where Shake Shack delivery is available and the menu includes ShackBurger and fries.
• Los Angeles, CA via Uber Eats, where Shake Shack delivery is available at multiple locations.
• Austin, TX via Uber Eats, where the South Lamar location says ShackBurger and fries are available and delivery is available.
• New York City via Postmates, where Shake Shack delivery pages show fries and ShackBurger meal options.

If you tell me your city or ZIP code, I can narrow it down to the best delivery option near you.

Full AI answer:

These fast casual chains sell gift cards that can be used online: Panera Bread, Chipotle, Moe’s Southwest Grill, and Smashburger.

• Panera Bread - eGift cards are listed as redeemable online and in the Panera app, including Rapid Pick-Up and contactless delivery orders.
• Chipotle - included among fast-casual eGift cards sold by GiftCards.com.
• Moe’s Southwest Grill - its gift card terms say it is usable for purchases online at Moes.com and at participating locations.
• Smashburger - says gift cards can be used online, in the app, or in-store.

A couple of other fast-casual brands show gift cards for sale online, but the sources I found do not clearly confirm online redemption in the same way: Zaxby’s and Garbanzo Mediterranean Fresh.

Full AI answer:

Several burger chains do list full allergen information online, typically as an allergen guide, PDF, or ingredient table on their website. From the results you provided, these include Red Robin, BurgerFi, Five Guys, In-N-Out Burger, Jack in the Box, Grill’d, McDonald’s UK, Hwy 55, Tasty Burger, Smoke & Pepper, and Midcity Smashburger.

A few examples of what “full allergen info” looks like on those sites:

• BurgerFi posts an allergen information guide that lists menu items against the FDA’s top eight allergens.
• Five Guys says it supplies detailed nutrition and allergy information for its food.
• In-N-Out Burger provides an allergen PDF and notes that items not listed are not known to have major allergens or cross-contact risk.
• McDonald’s UK says you can find a full ingredient declaration for its food, including burgers, through its online nutrition tool or allergen booklet.
• Midcity Smashburger publishes a menu allergen table covering gluten, dairy, egg, soy, peanut, tree nut, shellfish, fish, and sesame.

If you want, I can turn this into a clean shortlist of only U.S. chains, or separate them into website tables vs downloadable PDFs.

Expected effect: Helps every crawler find all your pages

1. Turn on your CMS sitemap (WordPress, Shopify, Webflow and Wix generate one) or use a sitemap generator
2. Make sure /sitemap.xml is publicly reachable
3. Add "Sitemap: https://yoursite.com/sitemap.xml" to robots.txt

Expected effect: Gives AI assistants a clean map of your key pages

1. Take llms.txt from your AEO Pack
2. Review the page list and summary
3. Upload it to the root of your domain
4. Check it loads at https://shakeshack.com/llms.txt

# Shake Shack

> Provides services to guests of Shake Shack

Shake Shack operates in Restaurant (B2C). Primary audience: Guests of Shake Shack. Key topics: Online Ordering, Locations, Catering, Gift Cards, Nutrition & Allergen Info, Shack Store.

## Key pages

- [Home](https://shakeshack.com)
- [FAQs](https://shakeshack.com/faq)
- [Stay Up To Date On Shake Shack: Menu Launches & Promotions](https://shakeshack.com/blog): Stay updated with the latest Shake Shack news and developments. Discover new menu items, announcements, and promo updates tailored for Shake Shack enthusiasts.

# Shake Shack

> Provides services to guests of Shake Shack

## Home Page

Source: https://shakeshack.com

Sections: Our Menu

## FAQs

Source: https://shakeshack.com/faq

Sections: Our Menu

## Stay Up To Date On Shake Shack: Menu Launches & Promotions

Source: https://shakeshack.com/blog

Sections: Our Menu · Blog Home

Stay updated with the latest Shake Shack news and developments. Discover new menu items, announcements, and promo updates tailored for Shake Shack enthusiasts.

## Frequently asked questions

**What are your gluten-free options?**

<div>We’ll gladly accommodate a gluten-free diet at each Shake Shack upon request. Just ask the Shack team for assistance and they’ll be happy to help. You can also reference our <a href="https://shakeshack.com/document/2451" rel="noopener noreferrer nofollow" target="_blank"><u>Allergen Information</u></a> before ordering. </div><div>​</div><div>Here are a few gluten-free suggestions:</div><div>​</div><ul><li>Any burger can be ordered with a lettuce wrap, and most of our U.S. Shacks offer gluten-free buns. Flat-top dogs can also be ordered with a lettuce wrap.</li></ul><ul><li>Avoid ordering 

**Can I change my order after it's placed?**

<div>Shack App and Website orders can’t be changed once placed, but they can be cancelled up to 30 minutes before your selected pick-up time.</div><div>​</div><div>If you placed an order in person, please reach out to a Team Member for help.</div>

**How do I download the Shack App?**

<div>It's easy! Download the Shack App from the <a href="https://bit.ly/shack-app" rel="noopener noreferrer nofollow" target="_blank"><u>App Store</u></a> or the <a href="https://play.google.com/store/apps/details?id=com.shakeshack.android" rel="noopener noreferrer nofollow" target="_blank"><u>Google Play store</u></a>.</div>

**Does Shake Shack deliver?**

<div>We sure do! Delivery is available directly through the Shack App or website for most of our U.S. Shacks. While we process the payment through our system, UberEats partners with us to provide a courier to deliver each order.</div><div><br/></div><div>You can also get delivery on third-party delivery platforms like Uber Eats, Postmates, Door Dash, and GrubHub.</div>

**Does Shake Shack cater?**

<div>Yes we do. Please fill out the <a href="https://shakeshack.com/contact?inquiryType=CATERING#/" rel="noopener noreferrer nofollow" target="_blank">catering form</a> on our Help Center page. Although we don’t have an official catering program, we can often accommodate large order requests! If possible, please make your requests with 72 hours notice.</div><div>​​</div><div>Additionally, if you’re in the greater Tri-State Area (NY, NJ, or CT), you can also book our Shack Truck for your event!</div>

**What is the Shake Shack Food Truck?**

<div>The Shake Shack Truck is a food truck perfect for fueling private events and parties!</div><div><br/></div><div>Want the truck at your event? Fill out the <a href="https://shakeshack.com/truck#/" rel="noopener noreferrer nofollow" target="_blank"><u>Shack Truck form</u></a> and our team will follow up with you.</div><div><br/></div><div>*At this time, the Shack Truck only serves the NJ Tri-State Area, including New York, New Jersey, Connecticut, Eastern Pennsylvania, and adjoining areas.</div>

**How do I purchase a gift card?**

<div>You can purchase eGift cards online <a href="https://shakeshack.com/gift-card#/" rel="noopener noreferrer nofollow" target="_blank"><u>here</u></a>. Alternatively, you can purchase physical gift cards at any of our Shack locations in the U.S., except for those located at stadiums, airports, travel plazas, and event venues. Gift cards are not accepted at those locations, or at locations outside of the United States.</div><div><br/></div><div><a href="https://shakeshack.com/GCTerms#/" rel="noopener noreferrer nofollow" target="_blank"><u>Gift Card Terms & Conditions</u></a></div>

**Where can I use my promo code?**

<div>Our promo codes can be redeemed on our App and web, as well as in-person at participating Shacks! To redeem a promo code, ensure you add the specified item to your cart and apply the code during checkout. If the code doesn't work, check if it has expired or if there are specific terms and conditions. If issues persist, contact customer support for assistance.</div><div><br/></div><div>Only one promo code can be redeemed per order. If you want to use multiple offers, place separate orders for each promo code.</div>

**How do I reset my password?**

<div>If your account is linked to your email, please enter your email, then enter the verification code sent to your email. If you’re not seeing it, we recommend checking your junk folder.</div><div><br/></div><div>If your Shack account is linked to one of your social accounts, you'll need to reset the password there instead. Check out how to do that with an <a href="https://support.apple.com/en-us/HT210426" rel="noopener noreferrer nofollow" target="_blank"><u>Apple account</u></a>, <a href="https://support.google.com/accounts/answer/3466521?hl=en#:~:text=they%20already%20have.-,Go%20to%20the

**Does Shake Shack franchise?**

<div>We don't offer franchising at this time, but some of our Shacks are operated via licensed agreements. Check out the <a href="https://shakeshack.com/be-our-partner#/" rel="noopener noreferrer nofollow" target="_blank"><u>Be Our Partner</u></a> page to learn more.</div>

# robots.txt additions for AI search & assistants: Shake Shack
# Generated 2026-10-14
#
# How robots.txt works (RFC 9309): each crawler follows the group that names it
# and ignores "User-agent: *". So a named group below lets that crawler in even
# if you block other bots under "*". Order in the file does not matter.
# Keep any Disallow lines for private areas (e.g. /admin, /cart, /account).

# ── 1. AI SEARCH & ANSWER CRAWLERS (recommended) ─────────────────────────────
# These fetch pages to show and cite them in AI answers.
# OpenAI: OAI-SearchBot (ChatGPT search), ChatGPT-User (user-requested visits)
# Anthropic: Claude-SearchBot (search), Claude-User (user-requested visits)
# Perplexity: PerplexityBot (search), Perplexity-User (user-requested visits)
# Microsoft: bingbot (Bing & Copilot)
User-agent: OAI-SearchBot
User-agent: ChatGPT-User
User-agent: Claude-SearchBot
User-agent: Claude-User
User-agent: PerplexityBot
User-agent: Perplexity-User
User-agent: bingbot
Allow: /

# ── 2. AI TRAINING CRAWLERS (optional: your choice) ─────────────────────────
# These collect content to train models. Allowing them is not required to be
# cited in AI search. Remove the "#" to allow them.
# User-agent: GPTBot
# User-agent: ClaudeBot
# User-agent: Google-Extended
# User-agent: Applebot-Extended
# User-agent: CCBot
# Allow: /

# Add your sitemap once you have one:
# Sitemap: https://shakeshack.com/sitemap.xml

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Shake Shack",
  "url": "https://shakeshack.com/",
  "description": "Provides services to guests of Shake Shack",
  "logo": "https://shakeshack.com//themes/custom/shake_shack/logo.svg",
  "sameAs": [
    "https://www.instagram.com/shakeshack",
    "https://twitter.com/shakeshack",
    "https://www.facebook.com/shakeshack",
    "https://www.youtube.com/user/shakeshack",
    "https://www.tiktok.com/@shakeshack",
    "https://www.linkedin.com/company/shakeshack"
  ],
  "knowsAbout": [
    "Online Ordering",
    "Locations",
    "Catering",
    "Gift Cards",
    "Nutrition & Allergen Info",
    "Shack Store"
  ]
}

{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Shake Shack",
  "url": "https://shakeshack.com/"
}

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What are your gluten-free options?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>We’ll gladly accommodate a gluten-free diet at each Shake Shack upon request. Just ask the Shack team for assistance and they’ll be happy to help. You can also reference our <a href=\"https://shakeshack.com/document/2451\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>Allergen Information</u></a> before ordering. </div><div>​</div><div>Here are a few gluten-free suggestions:</div><div>​</div><ul><li>Any burger can be ordered with a lettuce wrap, and most of our U.S. Shacks offer gluten-free buns. Flat-top dogs can also be ordered with a lettuce wrap.</li></ul><ul><li>Avoid ordering "
      }
    },
    {
      "@type": "Question",
      "name": "Can I change my order after it's placed?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>Shack App and Website orders can’t be changed once placed, but they can be cancelled up to 30 minutes before your selected pick-up time.</div><div>​</div><div>If you placed an order in person, please reach out to a Team Member for help.</div>"
      }
    },
    {
      "@type": "Question",
      "name": "How do I download the Shack App?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>It's easy! Download the Shack App from the <a href=\"https://bit.ly/shack-app\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>App Store</u></a> or the <a href=\"https://play.google.com/store/apps/details?id=com.shakeshack.android\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>Google Play store</u></a>.</div>"
      }
    },
    {
      "@type": "Question",
      "name": "Does Shake Shack deliver?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>We sure do! Delivery is available directly through the Shack App or website for most of our U.S. Shacks. While we process the payment through our system, UberEats partners with us to provide a courier to deliver each order.</div><div><br/></div><div>You can also get delivery on third-party delivery platforms like Uber Eats, Postmates, Door Dash, and GrubHub.</div>"
      }
    },
    {
      "@type": "Question",
      "name": "Does Shake Shack cater?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>Yes we do. Please fill out the <a href=\"https://shakeshack.com/contact?inquiryType=CATERING#/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">catering form</a> on our Help Center page. Although we don’t have an official catering program, we can often accommodate large order requests! If possible, please make your requests with 72 hours notice.</div><div>​​</div><div>Additionally, if you’re in the greater Tri-State Area (NY, NJ, or CT), you can also book our Shack Truck for your event!</div>"
      }
    },
    {
      "@type": "Question",
      "name": "What is the Shake Shack Food Truck?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>The Shake Shack Truck is a food truck perfect for fueling private events and parties!</div><div><br/></div><div>Want the truck at your event? Fill out the <a href=\"https://shakeshack.com/truck#/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>Shack Truck form</u></a> and our team will follow up with you.</div><div><br/></div><div>*At this time, the Shack Truck only serves the NJ Tri-State Area, including New York, New Jersey, Connecticut, Eastern Pennsylvania, and adjoining areas.</div>"
      }
    },
    {
      "@type": "Question",
      "name": "How do I purchase a gift card?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>You can purchase eGift cards online <a href=\"https://shakeshack.com/gift-card#/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>here</u></a>. Alternatively, you can purchase physical gift cards at any of our Shack locations in the U.S., except for those located at stadiums, airports, travel plazas, and event venues. Gift cards are not accepted at those locations, or at locations outside of the United States.</div><div><br/></div><div><a href=\"https://shakeshack.com/GCTerms#/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>Gift Card Terms & Conditions</u></a></div>"
      }
    },
    {
      "@type": "Question",
      "name": "Where can I use my promo code?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>Our promo codes can be redeemed on our App and web, as well as in-person at participating Shacks! To redeem a promo code, ensure you add the specified item to your cart and apply the code during checkout. If the code doesn't work, check if it has expired or if there are specific terms and conditions. If issues persist, contact customer support for assistance.</div><div><br/></div><div>Only one promo code can be redeemed per order. If you want to use multiple offers, place separate orders for each promo code.</div>"
      }
    },
    {
      "@type": "Question",
      "name": "How do I reset my password?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>If your account is linked to your email, please enter your email, then enter the verification code sent to your email. If you’re not seeing it, we recommend checking your junk folder.</div><div><br/></div><div>If your Shack account is linked to one of your social accounts, you'll need to reset the password there instead. Check out how to do that with an <a href=\"https://support.apple.com/en-us/HT210426\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>Apple account</u></a>, <a href=\"https://support.google.com/accounts/answer/3466521?hl=en#:~:text=they%20already%20have.-,Go%20to%20the"
      }
    },
    {
      "@type": "Question",
      "name": "Does Shake Shack franchise?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "<div>We don't offer franchising at this time, but some of our Shacks are operated via licensed agreements. Check out the <a href=\"https://shakeshack.com/be-our-partner#/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\"><u>Be Our Partner</u></a> page to learn more.</div>"
      }
    }
  ]
}

{
  "@context": "https://schema.org",
  "@type": "Article",
  "headline": "[REPLACE: article title, max 110 characters]",
  "description": "[REPLACE: one-sentence summary]",
  "author": {
    "@type": "Person",
    "name": "[REPLACE: author name]",
    "url": "[REPLACE: author bio page URL]"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Shake Shack",
    "logo": {
      "@type": "ImageObject",
      "url": "https://shakeshack.com//themes/custom/shake_shack/logo.svg"
    }
  },
  "datePublished": "[REPLACE: YYYY-MM-DD]",
  "dateModified": "[REPLACE: YYYY-MM-DD]",
  "mainEntityOfPage": "[REPLACE: full URL of the article]"
}

{
  "@context": "https://schema.org",
  "@type": "BreadcrumbList",
  "itemListElement": [
    {
      "@type": "ListItem",
      "position": 1,
      "name": "Home",
      "item": "https://shakeshack.com/"
    },
    {
      "@type": "ListItem",
      "position": 2,
      "name": "[REPLACE: section name, e.g. Blog]",
      "item": "https://shakeshack.com/[REPLACE: section-path]"
    },
    {
      "@type": "ListItem",
      "position": 3,
      "name": "[REPLACE: page title]"
    }
  ]
}

# Home Page

- Our Menu

---
Source: https://shakeshack.com/ · Generated 2026-10-14

# AEO Pack: Shake Shack
Generated 2026-10-14 by Citation Rocket from the pages we could read on https://shakeshack.com.
Nothing here is invented: values we could not verify are marked [REPLACE: …].

| File | Where it goes | Priority |
|---|---|---|
| robots-patch.txt | Merge into https://shakeshack.com/robots.txt | High |
| llms.txt | https://shakeshack.com/llms.txt | High |
| schema/Organization.jsonld | Homepage <head> | High |
| schema/WebSite.jsonld | Homepage <head> | Medium |
| schema/FAQPage.jsonld | The page that shows these questions | Medium |
| schema/Article.jsonld | Each blog post / article (template) | Medium |
| schema/BreadcrumbList.jsonld | Inner pages (template) | Low |
| llms-full.txt | https://shakeshack.com/llms-full.txt | Low |
| markdown-twins/homepage.md | Optional plain-text copy of your homepage | Low |

## 1. robots.txt
Open robots-patch.txt and copy section 1 into your existing robots.txt. Section 2
(training crawlers) is optional. Check the result at https://shakeshack.com/robots.txt.

## 2. llms.txt
Upload to the root of your domain so it is served at https://shakeshack.com/llms.txt
(WordPress: upload to the site root via your host's file manager or a plugin;
Webflow/Framer/Squarespace/Wix: use the platform's custom-file or redirect
feature; Vercel/Netlify/Next.js: put it in /public).

## 3. Schema markup (JSON-LD)
Each .jsonld file must be wrapped in a script tag inside <head>:

```html
<script type="application/ld+json">
  … paste the file contents here …
</script>
```

- Replace every [REPLACE: …] value before publishing, or remove that property.
- FAQPage: these questions were taken from your site. Add the markup only to the page where they are visible.
- Validate with https://validator.schema.org and Google's Rich Results Test.

## 4. Verify
Re-run your Citation Rocket audit after publishing to see the change.